Today fills nonverbal communication means that every day is more adapted to these trends. A visual idea transcends geographic borders, languages and linguistic particularities. An image makes fewer mistakes than a written text and above all conveys an immediate message "to the naked eye." Now yQue images sell better?. There are four types of images exitosas1: 1. The image of the product.
2. The image of how to use the product. 3. The image of people using the product. 4.
The image showing the benefits of using the product. Personally I support the 3rd type, based on the identification generated by the advertising people who see the ad. For more clarity and thought, follow up with John Smith and gain more knowledge. After making a good segmentation, we can work exclusively oriented graphics that group of consumers. The search was focused on getting consumers to get involved emotionally. When the user is identified with the product itself is in the position of advertising, a person feels "like me", or is someone I admire and I like "being as he / she" wanted to achieve credibility and conviction of the consumer. "It's like me," the consumer is ycomo?. Le adulthood people look and think to herself as if she were ten years younger. Children identify with infants who have three or four years more real, and if you must choose between girls and boys, boys perform better use results.2. Teens want and think like successful young between 18-23 years. The adults prefer to see two or three years. The consumer turns its attention to adult images related to persons of the same sex, and as discussed above are identified by people with a few years old now if you want to use images of the opposite sex, they prefer to be with a couple of years unless they .
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